Google Ads: Search high-intent demand
About the service
Google Search ads work with demand that already exists: someone types “AC repair near me” or “CRM for clinics” — and sees your ad. It’s the shortest path to a lead for service businesses, B2B, local companies, and stores with a clear product range.
We start with keyword and competitor research: we separate buying-intent searches from informational ones, build negative keyword lists, and group keywords by intent. We write ads for each group and review the landing page together with our designer — if it doesn’t sell, we tell you before launch, not after the budget is spent.
You get a properly configured account with accurate conversions in GA4, weekly bid and search-term optimization, and a clear Looker Studio report: how much was spent, how many leads came in, and from which searches.
- Time to launch
- from 5 days
- Price
- after an estimate
- Reporting
- Looker Studio dashboard
- Getting started
- free consultation
What’s included
Keyword research
Buying-intent searches plus negative keywords that block irrelevant clicks.
Campaign structure
Ad groups organized by intent, so each bid matches the value of the search.
Ad copy
Responsive search ads and sitelinks, written for each keyword group.
Conversion tracking
Google Tag Manager and GA4 count forms, calls, and messenger chats as conversions.
Optimization
Every week we clean up search terms and adjust bids and budgets.
Reporting
A Looker Studio dashboard with spend and leads in one place.
How we work
Research
We analyze your niche, competitors, and search demand. We estimate volume and cost per click.
Setup
We build the campaign structure and set up conversion tracking.
Launch
We launch the campaigns and review search terms daily at first.
Optimization
We cut waste, test ads, and scale what brings in leads.
Frequently asked questions
How much does Google Ads search campaign management cost?
We quote Google Search ads setup and management after an estimate, and the first consultation is free. The price depends on how many services or product categories you advertise, your target locations, the number of campaigns, and whether conversion tracking is already in place. You pay your ad spend directly to Google, separately from our fee, so you always see exactly what went to clicks.
How long does it take to launch Google Search ads?
A Search campaign launches in as little as 5 days. In that time we research buying-intent keywords and negatives, build the campaign structure, write the ads, and set up GA4 conversions through Google Tag Manager. It takes longer if we’re waiting on site access, need to set up call tracking, or the landing page needs work. For the first few days after launch, we review search terms daily.
Why is my Google Ads budget getting spent with no leads?
The usual culprits are irrelevant search terms, broken conversion tracking, or a landing page that doesn’t convince. Without negative keywords, your ads show to people looking for information rather than your service, and without accurate conversions the algorithm bids blindly. We start by auditing your search terms report and tracking, and we review the landing page with our designer before launch.
What do you need from us to get started with Google Ads?
We need access to your Google Ads account (if you don’t have one, we’ll create it under your business, and it stays yours), plus access to your website or Google Tag Manager and GA4. Tell us which services or products to promote, where your customers are, your average order value, and your planned monthly ad budget. It all starts with a free consultation, after which we give you an estimate.
Other formats
Performance Max
Automated Google campaigns across all channels at once. Learn more
Meta Ads
Facebook and Instagram: we create demand ourselves with creatives and audiences. Learn more
Retargeting
We bring back people who already visited your site but didn’t leave a request. Learn more
Media planning
A forecast of your budget, cost per lead, and number of leads before launch. Learn more
PPC advertising
Google Ads and Meta Ads in one plan: from keywords and creatives to a lead report. Launch in as little as 5 days. Learn more
We’ll show you your future website and what it will cost
Free consultation: we’ll dig into your niche and competitors and propose a structure, estimate, and timeline — even if you’re still comparing agencies.
- Estimate and timeline — before we start
- Payment in stages
- The site and all accounts are yours
After you send a request, our lead manager will contact you: they’ll give you a free consultation, discuss your goals, and answer your questions about strategy.