Rental / Premium services
Premium Car Rental
Online bookings grew from zero to 83 per month.
- 83
- Bookings per month
- 31%
- Corporate client share
- 3.2 days
- Average rental length
Challenge
The premium car rental company had an outdated website with no online booking. Customers called to find out which cars were available. Most orders came through personal connections, while competitors already offered convenient online platforms. Overall brand awareness was low.
Our solution
- We built a new website with a car catalog, online booking, and a deposit system. We added filters by class, dates, and price, plus a “Chauffeur service” section and corporate rates for B2B clients.
- We launched ads on Google for “premium car rental” searches and competitors’ brand names, set up Instagram targeting for people interested in luxury cars and business travel, and listed the company on car rental aggregators.
Result
Online bookings grew from zero to 83 per month. Corporate clients’ share of revenue rose from 8% to 31%. The average rental length increased from 1.4 to 3.2 days thanks to new package deals.
