Keyword research & structure built on real demand

We find the queries your customers use to search for your products and services and build your site structure around them. Every page gets its own keyword group and its own job.
SEO & GEO:
  • SEO services
  • SEO audit
  • ChatGPT optimization
  • AI Overviews optimization
  • GEO
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About the service

Keyword research is a map of demand: the words people type into Google when they look for what you sell. Without it, pages get created at random — they either compete with each other or don’t match any query at all. It’s the step to take before launching a new site, redesigning, or entering a new market or language.

We pull queries from Search Console, Google Keyword Planner, and professional SEO tools, clean out the noise, and group them by intent: who wants to buy and who wants to learn. Each language and market gets its own research. With design and development on the same team, the structure becomes a prototype, not a forgotten spreadsheet.

You get a keyword core, a page map with URLs, headings, and meta tags, and a content plan for the months ahead.

How we work
monthly retainer
Price
after the audit
Deliverable
keyword map & structure
Getting started
preliminary analysis — $100

What’s included

Query research

We gather queries from several sources, long tail included.

Clustering

We group queries by intent so every page has its own topic.

Competitors

We see which queries bring your competitors traffic.

Site structure

We build the section tree and logical internal linking.

Meta tags

We write titles, descriptions, and H1s for each page’s queries.

Multiple languages

We research keywords separately for each language and market.

How we work

  1. Black notebook with a lime bookmark and a pen on silk

    Brief

    We go over your product, regions, and business priorities.

  2. Glass panels with a layout grid and lime edges

    Research and cleanup

    We collect queries and filter out the irrelevant ones.

  3. Fan of fabric swatches from black to lime

    Clusters

    We group queries and assign them to pages.

  4. Laptop with a lime butterfly rising from its screen

    Structure

    We hand over the page map and a content plan for the months ahead.

Frequently asked questions

How much does keyword research cost?

We quote keyword research and site structure after the audit; the first step is a preliminary analysis for $100. The price depends on how many business lines and product categories you have, how many languages and markets you target, and whether you need a page map with meta tags and a content plan. Each language gets its own research, so a site in three languages means three studies, not one plus a translation.

How long do keyword research and site structure take?

It depends on scope: a keyword core for a service business with a few offerings comes together much faster than one for a store with hundreds of categories or a multilingual site. We give you an exact timeline after the preliminary analysis. The work runs in stages — brief, research and cleanup, clusters, structure — and you see results at each step, so development can start on sections that are already approved.

Can we just translate our keyword list into another language?

No, a word-for-word translation of a keyword list rarely works: people in different countries search for the same thing using different words, and many translated queries have no real search volume. That’s why we research each language and market separately — an English-speaking audience in the US and a Ukrainian-speaking one in Ukraine phrase the same need differently. Translation is a starting point for research, not a finished keyword core.

What do you need from us to start keyword research?

To start, we need a description of your products or services, the regions and languages you work in, and the business lines that should bring in the most leads. Access to Search Console, examples of competitors, and any queries you already know customers use to find you are also helpful. We cover all of this in the brief, and after a preliminary analysis for $100 we give you the scope and a quote.

We’ll show you your future website and what it will cost

Free consultation: we’ll dig into your niche and competitors and propose a structure, estimate, and timeline — even if you’re still comparing agencies.

  • Estimate and timeline — before we start
  • Payment in stages
  • The site and all accounts are yours
8+years of experience
100+successful projects

After you send a request, our lead manager will contact you: they’ll give you a free consultation, discuss your goals, and answer your questions about strategy.

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    3. 03 We prepare a proposal and estimate